The “AI in Marketing” conference was held with great success at 360 in Nicosia, bringing together leading marketing executives, professionals, and decision-makers in a packed venue filled with energy, innovation, and creativity.

Organized by BOUSSIAS Cyprus, the event aimed to highlight the latest developments at the intersection of Artificial Intelligence and Marketing, featuring esteemed speakers from both Cyprus and abroad.

A standout moment was the appearance of BOUSSIAS Cyprus CEO, Maria Kyriakou, who chose to also appear as an Avatar (created by TheMagnet®), sending a powerful message about the dynamic collaboration between human presence and technology.

Our own Senior Advisor Athanasios Dimitriadis, Head of AI & Digital Advertising, as a panelist he analysed the current AI landscape and how the Cyprus businesses could adopt it today to excel in the digital world. “AI Avatar is the future of your corporate communication;  we are not just creating Avatars, we build stories.” This quote perfectly captures the essence of what we do at TheMagnet®. We believe to expanding the imaginative powers of the human species!

About TheMagnet® AI and Digital Advertising

TheMagnet® AI & Digital Advertising is a specialized service by TheMagnet® that leverages artificial intelligence to transform how brands communicate and engage with their audiences. It offers innovative solutions such as AI Avatars, custom digital personas that embody a brand’s identity and provide 24/7 real-time interaction; AI Agent Chat, intelligent chat systems that enhance customer support with personalized, efficient responses; and Advertising Avatars, dynamic, AI-driven characters designed specifically for promotional content. These tools are crafted to deliver consistent messaging, boost engagement, and enable businesses to stand out in the digital landscape through smart, tailored strategies.